On a whim I decided to google “what is my website worth” and found this page which checks things like traffic, longevity, and information and then spits out a value. Rnningfool.com came out to be somewhere in the $4,000+ range. I checked out other sites and the value varied from $1-$5,000 bucks. I was pleasantly surprised to say the least. I’m fairly certain that no one will pay me that much for this site but it’s good to see that there’s at least some light at the end of the tunnel. If someone said they’d give me 5k to sell my website I wouldn’t accept it anyway. I think my price is closer to 50k. There is a lot of blood, sweat, and tears in this site that non life changing money doesn’t touch.
The neat thing to note though is how all this traffic happened. Yesterday was the second day in a row with over 1,000 visitors and it is all Storage Wars traffic. As I found out, my MSPaint Brandi Mug shot comes up in the top 20 or so pictures on a search for Brandi in Google. I owe all my traffic to that stupid picture. Obviously Brandi is the perfect level of obscurity that there aren’t thousands of pictures of her and a person like me can take advantage of this. I’m considering dedicating my life to obscure celebrities who don’t get enough attention and then finding their mug shot pictures (or making one up). Seriously. It’s nice to know though that even a site without ads can still have value if it brings in enough traffic.